Overcoming inertia: where do we go from here?
Session type:
Endnote
Presented by:
Cat Swetel
Senior Director of Engineering, Nubank
Session duration:
60 minutes
About the session
The first digital camera was produced in 1975 and the patent granted in 1978 to a young inventor at...Kodak. Yes, the now-bankrupt Kodak. How could Kodak be so late in recognising the importance of the digital camera technology they invented? It’s easier than you might think to be bound by the golden handcuffs of past success. Let’s come together to challenge ourselves to respect the past without being limited by our loyalty to it.
Let’s explore how we might develop a sensitivity to the weak signals that are likely already changing the way we do business. As we close the conference, let’s ask, “Where do we go from here?” And let’s be truly open to all possible answers.
Cat previewed her keynote in conversation with panel co-chair Aino Corry.